Superior Uniform Group® Receives Top Honors at NAUMD Image of the Year Awards

Superior Uniform Group® Receives Top Honors at NAUMD Image of the Year Awards

SEMINOLE, Fla. – (March 28, 2018) – On March 27, 2017, Fashion Seal Healthcare®, a signature brand of Superior Uniform Group, Inc.® (NASDAQ:SGC), was named an Image of the Year (IOY) Award winner at the annual North American Association of Uniform Manufacturers and Distributors (NAUMD) held in St. Louis, Missouri. Superior Uniform Group was named a finalist for five of its programs across the Fashion Seal Healthcare® and HPI Direct® brands. Presented by the Image Apparel Institute, the IOY Awards recognize exceptional fashion, function, creativity, and innovation in apparel design.

Fashion Seal Healthcare® was named the winner in the Healthcare category for its custom-designed Fresenius Kidney Care uniform program. Fresenius Kidney Care, a division of Fresenius Medical Care North America, is renowned for its commitment to providing superior care for every patient, every day.

“We are ecstatic about this recognition of our partnership with Fresenius Kidney Care®”, said Peter Benstock, President of Fashion Seal Healthcare®. “The success of this program reflects a deep knowledge of the client’s goals, an intuitive understanding of their brand, and our team’s ability to develop and deliver a program that exceeded all expectations.”

Fresenius Kidney Care sought a uniform that would enhance their brand and excite employees with styles and fabrics infused with a retail aesthetic. Fashion Seal Healthcare® designed and delivered a new, branded image program built around comfortable, stylish, and well-fitting garments. The introduction of the new fashion-forward garments was coordinated with the launch of an improved web-ordering platform and invoice process.

“This program demanded excellence in both process and product,” said Peter Benstock. “Our team thrilled the customer in both arenas, developing exceptional garments while simplifying the ordering and invoicing process. This is a testament to our team members and their tireless efforts to continually make life easier for our customers.”

About Superior Uniform Group, Inc.

Superior Uniform Group® (NASDAQ: SGC), established in 1920, is a provider of a wide range of award winning products and services. It provides customized support for each of its divisions through its shared services model.

Fashion Seal Healthcare®, Superior I.D™, and HPI Direct® are signature uniform brands of Superior Uniform Group®. Each is one of America’s foremost providers of fine uniforms and image apparel in its markets. They are leaders in innovative uniform program design, global manufacturing, and state-of-the-art distribution. These brands help their customers achieve a more professional appearance and better communicate their own brands. More than 5 million Americans are smartly outfitted with a Superior uniform each workday.

BAMKO® is one of the nation’s largest full-service promotional products companies. It provides unique custom branding, design, sourcing, and marketing solutions to some of the world’s most successful brands.

The Office Gurus® is a global provider of custom call and contact center support. As a true strategic partner, The Office Gurus implements customized solutions for its customers in order to accelerate their growth and improve their customers’ service experiences.

Superior’s commitment to service, technology, quality and value-added benefits, as well as its financial strength and resources, provides unparalleled support for its customers’ diverse needs while embracing a “Customer 1st, Every Time!” philosophy and culture in all of its business segments.

For more information, call (800) 727-8643 or visit

Andrew D. Demott, Jr., COO, CFO & Treasurer


Hala Elsherbini
Halliburton Investor Relations
(972) 458-8000

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